Every call answered.
Every appointment earned.

A call comes in

Day or night, the moment your phone rings, LunaFront picks up — no voicemail, no waiting.

It answers like your front desk

In your practice's voice, with your information — greeting callers, answering questions, and guiding them forward.

It handles intake & qualifies

It gathers what you need and qualifies the lead — following the exact logic you set during onboarding.

It books the appointment

The booking lands directly in your calendar. If a call needs a human, it's escalated or flagged — never dropped.

Every call ends with a defined outcome — none fall through. When a caller asks something outside what LunaFront is set up to handle, the call is escalated to a human on your team or flagged for prompt follow-up, based on the rules you choose during setup.

You decide where those handoff points are. The AI handles the routine, high-volume work — booking, intake, common questions — and knows exactly when to pass the baton instead of guessing.

Yes, it's AI — and we believe in being upfront about that. What matters is that it's natural, warm, and easy to talk to. Most callers simply experience a front desk that picks up fast, knows your services, and books them in without hold music or voicemail.

We think that's a feature, not something to hide: an AI that's pleasant to deal with, answers every call quickly, works around the clock, and never has an off day. The best way to judge it is to hear it yourself — that's exactly what the demo call is for.

An answering service takes a message. LunaFront books the appointment — that's the difference that shows up in your calendar.

But the bigger difference is that LunaFront is built around your practice. The scripts, the intake questions, the booking rules, the way it handles specific services — all of it is configured specifically for you, not pulled from a generic template. A shared answering service reads the same script for every business they cover. LunaFront speaks in your practice's voice and follows your logic.

And it's never locked in. If you want to change how a call is handled — adjust a script, add a service, change a qualifying question — you tell us and we update it for you. You get a system tailored exactly the way you want, without having to manage any software yourself.

It's simple and it's in writing: if LunaFront doesn't book enough in your first 30 days after go-live to cover your monthly plan fee, we refund that month's plan fee. It covers the plan fee only — the one-time $299 setup fee is not refundable.

It's an ROI guarantee, not a satisfaction survey — the bar is whether it covers its plan fee. We offer it because that's the outcome we're confident it delivers.